As the market leader in outbound content syndication, Icecat produces and distributes accurate and timely product information to tens of thousands of channel partners worldwide. In behalf of global brands. We do this via our unique open content distribution model (Open Icecat), which delivers Product Information Management (PIM/PDM/MDM) As A Service to brand owners that want to increase their product's visibility and success in the fast-growing ecommerce market. In case that control of digital assets is required for a Brand's Authorized Resellers, Icecat has developed a Digital Rights Management module as part of Open Icecat.

As the market leader in outbound content syndication, Icecat produces and distributes accurate and timely product information to tens of thousands of channel partners worldwide. In behalf of global brands. We do this via our unique open content distribution model (Open Icecat), which delivers Product Information Management (PIM/PDM/MDM) As A Service to brand owners that want to increase their product's visibility and success in the fast-growing ecommerce market. In case that control of digital assets is required for a Brand's Authorized Resellers, Icecat has developed a Digital Rights Management module as part of Open Icecat.

Open Icecat is the only worldwide content provider that offers manufacturer approved standardized product content for free (including rich media).

Most channel partners are not able to import or enter product data for all brands they carry individually. Furthermore, most channel partners expect their supplying brands to provide product data for free, as previously they have received printed flyers free of charge. Open Icecat is able to meet the channel partner's expectations: Open Icecat offers free and standardized product content via one source in one format.